KISS Cosmetics Brand Activation
2023
Large Scale Graphics for Soho Pop-Up
KISS Cosmetics is a global beauty brand that promises to bring salon-quality nails, lashes, and hair care to your home. TH Experiential is an experiential marketing agency in NYC, and I worked with them to create a large-scale promotional video for their pop-up in Soho in early 2023.
Agency
Art Director
Motion Designer
TH Experiential
Boyeon Choi
Alyssa Kalbus
The 'Muses' section of the promotional video draws inspiration from Downton Abbey and Bridgerton, showcasing KISS's new lash products released in Spring 2023. The video intricately navigated through a castle, incorporating the colors and aesthetic of the lash packaging.